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MEG Enterprises LLC Featured
s4article.com Article Directory � Launched Today... May, 2009 @ 1888PressRelease.com
In February 2009 Magreth McGill founded MEG Enterprises LLC after launching her first website. Since February she has released over a dozen more websites. s4article directory has become a pet project for her, hoping that she can help struggling marketers reach their potential.
PodCast Interview
Listen to an Interview of Magreth with Giovanni Farotto on Article Directories - it is about one hour in length, but one of the most refreshing interviews I have heard in a long time.
Article Directory Listing
My Good Friend Giovanni has a complete and fully referenced list of article directories ordered by relevance and SEO ranking
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Related Articles:
Email Newsletters: Privacy and Unsubscribing
As you likely know from personal experience, the value of email has been greatly tarnished by spam, unsolicited messages, online junk mail. So, many subscribers and would-be subscribers care very much about the exposure of their email addresses.
Future of Electronic Publishing
UNESCO's somewhat arbitrary definition of "book" is: "Non-periodical printed publication of at least 49 pages excluding covers".
Publishing an Ezine can be scary to the newbie. But you can do it. Your Ezine helps you keep in contact with your list which will build a relationship of trust with your readers and is one of the best ways to promote your business.
S4 Article:
Your E-zine 13 - A Formatting Checklist
While sending out a text e-zine may seem like a piece of cake, there's more to it than you may think. *Good formatting* is the name of the game. Here's a handy checklist I use to make sure each of my issues is in great shape BEFORE I send it out. Please be my guest and use it for yourself!
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Are all lines 65 characters or less?
More than that and your missive may come through looking messy to many subscribers. End each line with a hard return by pressing the "enter" key.
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Have you made sure there's no auto-formatting, such as bolding, italics, or underlining?
These features don't translate well in e-mail and can come out looking mighty strange on the other end. Instead, emphasize words or phrases with *asterisks,* "quotation marks," or ALL CAPS ... sparingly.
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Are all sections neatly separated?
Use underscores (_____), asterisks (******), another nifty symbol ($$$$$, %%%%, @@@@), or a combination thereof () to help define each area and help your readers skim your issue more easily.
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Do all Web links include 'http://' before them?
Some e-mail programs won't automatically hyperlink a URL in your text without this prefix. So don't take a chance - make it easy for your readers to click and link, especially to YOUR site!
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Do all e-mail links include "mailto:" before them?
Same idea here: Some e-mail programs won't automatically hyperlink an e-mail address in your text without it. Be sure to leave no space between the colon and the first character of the address.
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Is your masthead at the very top?
The masthead, or "nameplate," typically features your e-zine name, your name, your e-mail address, your Web address, and the correct date, volume number, and issue number. Make it the FIRST thing your readers see.
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Have you reminded your readers right away that this is a *subscription* publication?
Don't let them forget that they *asked* to receive this! Something like this right under your masthead will do: "You've received this e-zine because you subscribed to it! If you wish to unsubscribe, please scroll to the end for more information."
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If you have a table of contents (TOC), do its listings match this issue's articles and features?
For example, if your TOC says your second feature in this issue is an article on Web site marketing, make sure it's right!
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Have you included a copyright notice?
At the end of your content, before your contact info, post '(c)' immediately followed by the year and your name or your company's name. You should know that a copyright notice does not protect your ideas - instead, it protects the way you express them.
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Are the correct advertisements in place?
Keep track of all your ad swaps and purchases in one main document to make this easy to look up each time. I use an Excel spreadsheet, which works great for me.
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Do you give clear subscribe and unsubscribe instructions at the bottom?
Include subscribe instructions, because your e-zine will likely get passed on to others who'd like to sign up. The unsubscribe instructions are just BECAUSE - it's plain courtesy, and the law of the land. : )
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Does your subject line include both the name of your e-zine and the issue topic?
By seeing your e-zine title, your recipients will know the e-mail is not spam. And by seeing the issue topic, they will know what's in store for this issue. Example: "Sara's Cash Flow Tips: Increase Your Income Today!"
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Have you sent a test of the issue to yourself or an associate?
Make sure it comes through reading well and looking great! (Check for any strange symbols that magically appear, odd breaks in the copy, inactive links, etc.) And this is a GREAT time to give it a final proofread.
(c) 2000-2003 Alexandria K. Brown. All rights reserved.
ABOUT THE AUTHOR
Alexandria K. Brown, "The E-zine Queen," is author of the award-winning manual, "Boost Business With Your Own E-zine." To learn more about her book and sign up for more FREE tips like these, visit her site at EzineQueenTutorial.com/
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Since you're going to write your newsletter on a regular basis, it's essential that you choose a topic you're passionate about. Otherwise, it will be too boring and difficult for you to keep writing a valuable, informative article every day, week, or month.
Your newsletter name has a big effect on your readership, so it's essential you choose a good name right from the start. Here are some ideas to help you come up with creative newsletter names...
You can make a decent income selling products and servicesbut you can become insanely rich by creating and controllingmarkets.
When subscribers' email readers (programs) receive your text newsletter, they will display it in all kinds of ways. Not only are there different programs, but each one has several customization options.
Publishing an Ezine can be scary to the newbie. But you can do it. Your Ezine helps you keep in contact with your list which will build a relationship of trust with your readers and is one of the best ways to promote your business.
Remember that when you have new visitors at your website, your #1 goal is to get them on your ezine list! That way you have permission to contact them again and again, educating them about your helpful services and products that they came to learn more about.
1. Share your personality with your subscribers. Your subscribers are more likely to want to buy from someone they feel like they know.
There are thousands of email newsletters or "ezines" produced every week, and most of them have great material and are written by passionate people who want to share valuable information. Unfortunately, very few of them have many subscribers.
1. Don't bury your subscriber form, place it on your home page and or every page and make it VERY easy to find.
There are lots of ezines (newsletters) out there that offer free classified ads to new subscribers (and many even offer free ads on an ongoing basis).
